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Unmarketed Products

Selected Work

Me, Myself, and AI Podcast
MIT Sloan Management Review
2020-2026
Me, Myself, and AI logo

Conceived and launched Me, Myself, and AI, executive producing its six-year run. Defined the vision for the show and made creative decisions around music and visual identity while hiring the production team as well as extenal consultants and agencies to support audience growth.
Handled back-end production workflows and DAI after making strategic ad sales.

Strategic Measurement Video Series
MIT Sloan Management Review 
2018




In partnership with Think With Google, MIT SMR conducted a year-long research effort on the future of KPIs in marketing. I produced a four-part video series, including a documentary-style piece featuring JetBlue president Marty St. George for which I defined the narrative and interviewed Marty to elicit it, and a longer-form on-camera interview between lead researcher Michael Schrage and GoDaddy's chief revenue officer, Andrew Low Ah Kee, for which I hired a local film crew and line produced a multi-camera shoot.

The Making of Fisher-Price's The Future of Parenting
Continuum
2016


After riding along with the innovation project team who produced a vision for the technology-enhanced but still human-centered future of parenting for legacy brand Fisher-Price, I storyboarded this video, recruited production teams in Boston and New York, interviewed key team members, and oversaw the post-production of this case video case study.

Why Consumers Choose Sustainability
Continuum
2014


At Continuum, I stood up a video-production function, defining three styles of expert-driven video. The QuickTake is a 2.5-minute or less piece that features a leader sharing a bite-sized insight that others can take back to their desks and think on. In this example, principal Krisin Heist, head of Continuum's sustainbility practice, shares four reasons consumers choose to make sustainable choices.

Harvard ManageMentor Module Introduction: Innovation Implemenation with HBS professor Willy Shih
Harvard Business Publishing
2014


For this documentary style video, I storyboarded a concept and coordinated a multi-location shoot between Boston and New Hampshire and oversaw the post-production team.